Definition: Intuitive business intelligence addresses complex business issues and solves them with artificial intelligence.
What Does Intuitive Mean?
What is the definition of intuitive? Through the development of data visualization and data analysis tools, the intuitive business software helps businesses to improve their day-to-day operational performance. With the swift development of the Internet of Things (IoT), a growing number of businesses are employing data management through built-in sensors that allow them to use real-time data and better control their operations.
In addition, the quality of information that businesses need to perform strategic and tactical planning is improved, thereby enhancing business decision-making. At the end of the day, intuitive business intelligence simplifies complicated business problems, offering customer value in a timely and effective manner.
Let’s look at an example.
Company X is a leading manufacturing company. To maintain its competitive position and be able to support its vast customer base, the company deployed an intuitive business intelligence software to effectively track and report customer information. In addition, by capitalizing on its core processes, including financial, operations and management, the company succeeded in building supporting dashboards to segment its customers based on their preferences and needs.
In addition, Company X integrated its CRM processes to facilitate customer service. The use of standardized processes made it easier for the employees to better support the firm’s customers. Also, by using the advanced planning feature, the company increased its production and reduced the delivery times.
Finally, by capitalizing on the vast potential of the Internet of Things, the company can remotely control its inventory, manage its product line, and decide which data (both structured and unstructured) can be used towards improved customer value. In fact, the company is using detailed analytics to determine which sales employees are best in the sales leads, how many days it takes them to contact a customer or in what way they communicate with their customers (phone or email).
Define Intuitive: Intuitive means having intuition and able to problem solve or understand complex scenarios in a real world situation.